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October 3, 2018

Somehow, we blinked and it's October. We've been busy creating loads of client content  for use all over the place. Social video is the way to go if you're new to marketing or need to freshen up your tired old strategy. But, I must say that while we head into the holid...

July 20, 2018

The landscape is changing and there is no one size-fits-all approach to marketing, but as of right now if I want to make a BIG splash... then make sure TV is included in your media buy. Keep in mind that TV doesn't mean the same thing it did 10-15 years ago. Video...

June 12, 2018

We recently had the opportunity to help Direct Energy Business produce another testimonial video. We traveled on location to speak to their client and got a first hand account of their experience with Direct. Real customers endorsing your product or service and recount...

I'm not usually one to submit to awards. Even when I worked at a television station, I never submitted for an Emmy or any such "self-congratulatory" accolade. I know I sound harsh, but I've always viewed the self-nomination process as extremely egocentric. But, perhaps...

You know what they say about hairdressers? They never have their hair done. Well, I feel like I'm the same way. I spend so much time producing for others that I neglect to make things for DHP. Here we are, May the 4th (be with you!) and I'm just now getting to this blo...

March 6, 2018

...on St. Patty's Day. It's not on purpose, it just happens that way, so this year I'll probably not wear green either. But here were are, March already and this year has just been non-stop. I've been working on some pretty cool projects, I've also tried to do some pas...

February 2, 2018

When running a business, it's a smart plan to have these same type of "holidays" of your own throughout the year. Events that keep folks interested and remind them that you are awesome... perhaps even the best in your particular field or niche.

January 9, 2018

The beginning of a new year is always full of promise. The hope for good times ahead for all is on our minds. This year is no different. Whether you're a business owner, entrepreneur, or marketer you know one thing is for sure: staying relevant as the year progresses i...

December 29, 2017

It's the time of year where things get a little topsy turvy... with a little dash of magic. Shopping has contributed to huge gains in the retail industry this season and not just on Amazon. We are talking lots of brick & mortars and other online offerings. Holiday sale...

November 23, 2017

Black Friday is still a sales juggernaut in the retail world. This year's campaign included many elements and lots of moving parts. It had a strong social media roll-out, web video, and an aggressive presence on both TV and cord-cutter favorites such as hulu, et al.


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